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New, & Innovative, Personalized Sustainability Project: The K3 International Enterprise

5

Djamila Kafarova Sat, 2012-06-30 21:38

Djamila Kafarova · Sat, 06/30/2012 - 21:38

Business

Business Overview: 

The K3 International Enterprise is a personalized sustainability services provider to be located in the Central Asian, and Eastern European region. K3 services are designed to aid in the development, stabilization, and efficiency of business organizations and even consumer households. As a first-of-its-kind business, K3 is a platform for advanced sustainability services. Where the developmental, organizational, promotional, and otherwise viable needs of both the individual person and business are satisfied through the utilization of personalized profiles and principles of sustainability exclusive to the K3 International Enterprise (and offered via K3 services).

Industry: 
Project Location: 
BAKU, BA, Postal Code N/A
Azerbaijan
What are your future milestones, and how much capital will you need to achieve each of the milestones outlined?: 

1. Legally establish the K3 International Enterprise HQ in the proposed business location (Azerbaijan, Baku)--$300,000 USD

2. Legally and financially secure K3 assets--$205,000 USD

3. Insure premium quality service delivery--$107,646 USD

4. Promote and advertise the k3 International Enterprise on a national scale--$950,000 USD

5. Expand K3 services on a global scale into other developing countries (ex. Turkey, U.A.E, China)--$650,000 USD

6. Develop K3's technological innovations (kiosks, apps, IDchipCards)--$475,000 USD

7. Establish K3 (brand) as a global leader for sustainability services--$512,354 USD

What is your total and operating cash burn (the amount you're spending) per month? : 

The K3 International Enterprise is still in its pre-revenue phase, thus expenses have yet to be incurred. However, an expected burn rate of $58,000 USD monthly is projected for common operational expenses.

How many future rounds of financing do you project? : 

Approximently two future rounds of financing are projected for the K3 International Enterprise for expansion purposes, technological advancements, and K3's future line of alternative products (mobile, produce, & more).

Services Desired: 
Accounting
Legal-Corporate
Technology Consultant
Human Capital/Recruiting
Management Consultant
Legal-Intellectual Property
Distribution/Sales
IT
Marketing
Supply Chain/Distribution
Capital Broker/Dealer
Who is the Customer?: 

The K3 International Enterprise is a highly unique business model which offers its services to all types of customers (of any status). The K3 customer can be any legal resident of the proposed business location with the desire to access a certain good or service, and or with the need of professional referral or aid. A K3 Customer can also be a legal business entity at the proposed business location with the desire to access new (cost-reducing) networking possibilities, and or with the need of promotional or developmental aid. 

What is the Customer Pain that you are solving?: 

K3 solves the lack of organization, development, and proper distribution that often arises as a result of economic, social, and environmental imbalances, which businesses and households are forced to deal with daily, within a competitive market (capitalist) structure that is not fond of losing capital in an attempt to restore environmental, social or economic balance. K3 is a way to achieve growth, diversity, order, and sustainability

What is the Target Market?: 

There are two types of target clients K3 will serve, business and household (consumer), both types of clients may be of any professional background (industry), and must be an identifiable citizen of the region with an interest in making purchases of goods/services (of any form). Due to the diversified (unique) nature of K3's target market, the market size is immeasurable. However, it can be estimated that the market size is well over $3.44 BN.

How big is the Target Market in terms of Annual Sales?: 
$2B-$5B
Sales/Marketing Strategy: 

The main marketing strategy is to promote K3 as a unique, alternative, & highly accessible personalized services provider, through the “Marketing Mix” or the “4 P’s”. K3 will run promotional advertisements & commercials on T.V., Radio, Internet, Newspapers/Magazines, & through Telemarketing. A strong consumer base will be maintained with K3 memberships which will allow access to higher quality customer care/services & exciting exclusive K3 deals.

Competition: 

K3 is a founding entity in its definitive industry, however future competitors will arise, & incentives as well as other strategies have been designed to limit but also promote healthy competition. There are Internet information/networking services that exist in Azerbaijani society which may be of influence in the later stages of start-up. Legal measures will be taken to insure the safety of K3's Image, services, and confidential strategies.

One-line Pitch: 

A first-of-its-kind, K3 is a highly rewarding opportunity, with a focus on personalized sustainability and an unlimited potential for growth

Business Model: 

K3’s business model is a combination of a premium service business and a referral-based distributional (service) business model. Meaning K3 provides a great variety of premium (higher) quality services through versatile, advanced, and easily accessible distribution channels. The distribution channels will be distinctive to the K3 business model. Due to the versatile nature of K3’s distributional plans, revenue will be earned from 3-4 profit streams (channels).

Product/Services Overview (what does it do): 

K3 provides lifetime memberships, high quality referrals, personalized lifetime (profile) planning, and solutions services to its household clientele. While, promotional/developmental solutions, networking (distributorship) agreements, and referrals system services are offered to the business clientele of K3. Similarly memberships are also provided to K3’s business clientele. Memberships allow access to exclusive K3 premium benefits/promotions.

Technology

What makes the technology/business unique and have a defendable competitive advantage?: 

Competitive Advantage:

The K3 International Enterprise's solution is unique in that it is a first-of-its-kind business concept. Where, K3’s principles of personalization & sustainability are combined to create economic & social growth and access to premium services & goods. K3 has a variety of intellectual assets which will in current & future times give the enterprise an indestructible competitive edge. Intellectual assets will be legally protected (& trademarked).

Team

NameTitle
djamilakafarovaPresident
Gadjibala Kafarov (General Manager)Other
Ali Mehtiyev (Financial Director)Other
Anar Malikov (Head Accountant)Other
Ali Mamedov (Business Adviser)
Mira Trakt (Legal Adviser)

Financials

Amount Sought: 
$800,000
If raising funds, what shall the funds be used for?: 

The raised funds for K3 will be used for start-up costs.This includes the following costs:

1. Registration/ Establishment costs

2. Legal costs (permits, & licenses)

3. Office HQ costs (renovation=contract workers)

4. Operational costs (wages, utilities, supplies, insurance, & travel)

5. Promotional costs (adverts, commercials, & marketing)

6. Technological costs (the K3 system, website, and tele-services)

7. Developmental costs (for future K3 innovaitons)

Pre-Money Valuation: 
$3,200,000
Funding Stage: 
Early/Seed

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