Vice President of Sales & Marketing, China

Alex Mokover · Mon, 04/16/2012 - 15:13
Company name:
Green Business & Support

OnGreen is looking for a Vice President of Sales & Marketing to help power its growth in China


OnGreen, the global clearinghouse and marketplace for clean technologies, is looking for a Vice President of Sales & Marketing in China to help attract more investors, manufacturers, corporations, entrepreneurs, government agencies, universities, non-profit organizations and other types of users to OnGreen's services.


Location: Beijing


Job Details:

–Build and manage the entire marketing team (Sales, BD, SEO/SEM, offline marketing, PR, social media) and oversee the marketing budget

–Build and Manage 2+ other senior director level resources and ~5+ person overall team currently

–Refine and implement the marketing and sales strategy with specific focus on driving membership growth, brand awareness, and marketing usage

–Design and implement integrated online and offline marketing strategies and campaigns

–Work with development and product teams to integrate marketing needs into the OnGreen website

–Compile, interpret, and report key metrics tied to specific marketing campaigns

–Serve a key role to shape general corporate strategy

–Support business development activities of the company

–Understand and evaluate competitive position with respect to new entrants in the space

–Reports directly to General Manager


Our Ideal Candidate:

–10+ years experience in consumer marketing and strategic development at a leading internet company

–Entrepreneurial experience at a similar stage company

–Experience executing and managing multi-pronged marketing campaigns including: online marketing, product marketing, brand management, public relations, direct marketing, and business development

–Experience overseeing market research and product development

–Strong organizational skills, excellent communication skills, effective marketing-related writing skills, and the initiative to work in the fast paced start-up environment in English and Chinese

–Experience building and growing a successful marketing organization

–Superior analytical skills, both quantitative and qualitative

–MBA from at top institution preferred but not a requirement given the right experience

Compensation: salary + stock options, based on experience


If you are interested, please send an email to careers@ongreen.com with the following:




More about the company:

OnGreen is an online/offline network connecting the world’s best cleantech innovators with investors and partners from around the world. We use our website, personal network and matching events to bring together key players in the fragmented global green economy.


The process starts with our website, www.ongreen.com, where companies post standardized profiles and funding requests and then network with investors, experts and other industry leaders who can help them grow their business. We have organized the Green Economy into 240 specific categories, so we are able to match members based on their particular niche and interests.


We’ve made good progress since launching in July 2010. Here are some key success metrics.


300+ companies posting funding requests from 35 countries.

80,000 cleantech patents categorized and searchable in our database.

$2.2 billion in total funding requests.

18,000 unique visitors per month.

50% investor contact rate – 2-3 contacts per company.

10 demo and/or matching events in last 12 months.


 We work with federal and local governments to facilitate cleantech development.


In June 2011 President Obama’s Office of Science and Technology praised OnGreen for “accelerating innovation.”

In the U.S., we’ve hosted events with everyone from the City of Los Angeles to the US Patent & Trademark Office.

In China, we’re partners with the Department of Commerce of Jiangsu, China’s 2nd-wealthiest province, as well as with three of the leading technology parks around Shanghai.


Helped by our Shanghai-based investors, we have established OnGreen as a bridge between Chinese capital and foreign (mainly U.S.) innovation. Recent highlights:


August 2011: Led 19 American, Canadian and European entrepreneurs on China Capital Roadshow, matching them with 60+ potential investors and partners in Shanghai, Nanjing and Suzhou. 1 partner MOU so far, 4-5 pending.

May: OnGreen start-ups met in 1:1 matching sessions with investors from Jiangsu province and Hong Kong in Boston and Los Angeles.

April: Several OnGreen start-ups pitched a delegation of investors from the Zhejiang province at UCLA’s Office of Intellectual Property.

March: Investors from Jiangsu province viewed demos by start-ups at OnGreen’s launch party at the Renaissance Hotel in Hollywood. 

Beijing, 11, 100000
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